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Publishers Empowered 2021
Sessions recap
Day 1 Sessions:
State of Programmatic and Evolution Perspectives
The Dark Side of Programmatic: Deceptive Ads
Understanding the European CTV Landscape
Delivering the full benefits of Prebid Server
How to increase ARPU in 3 complementary steps
Identity: How Publishers can solve a $142 billion problem
The art and science of CMP vendor list curation
Day 2 Sessions:
How Publishers can play the upper hand for future success
How to build the optimal monetization machine?
The Future of Programmatic and Digital in 2022
How to navigate the growing complexity of monetization
The future of Prebid: Efficiency, Privacy, Collaboration
Why ghost impressions are valuable insights for publishers
GDPR, TCF… How to maximize monetization while respecting user choice?
Overcoming the data dependences with your own Private Garden
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